Rank Tracker

Rank Tracker is an SEO Software for PC that analyzes the rankings of Web sites with search engines like Google and Yahoo. You select keywords relevant to your site, and RankTracker reports their search rankings.

Rank Tracker SEO Software for Windows installs easily. There's a Help file that explains how to use the program, but we were unable to tell if Rank Tracker has any other features. It analyzed two Web sites built by amateurs and one popular blog. Not surprisingly, the two amateur sites didn't make any search engine's top 100 list. The program ranked the blogger's first name in the top 100, but not the other keywords we chose. It's helpful but hardly surprising to know that Web sites aren't on Google's radar screen, but we wish RankTracker gave out more information than that. Though sites aren't ranked, any information about any hits the various search engines came up with would have been useful. Better still would have been some tips about how to improve the ranking of sites based on the tracker's analysis. Perhaps that's beyond the scope of the program, but it would have made it a much more useful tool as well as a better value.

Features and Highlights

Rank monitoring, as advanced as it gets
The Tracker is the most customizable ranking tool you'll come across. Whether you need to track positions globally in Google or locally in any of the tool's 400+ search engines, check top 50 search results or all 1,000, run the check once a week or 3 times a day, monitor Universal and Map listings, and track competitors' ranks… It's got it all. The best part is, everything is unlimited — including websites, search engines, and keywords to track.

Geo-specific rankings for any location
Looking to track rankings for a location different than your own? Or, perhaps, a few of those? You've come to the right place. The tool is the only tool that accurately tracks positions for any custom location of your choice: country, state, city, or even an exact street address. Like everything else, these locations are — you guessed it — unlimited.

20 keyword tools in one
All your favorite keyword research tools are integrated right into RankTracker: AdWords Keyword Planner; Competition research and Keyword Discovery; Google Trends, Related Searches, and Autocomplete; and Google Analytics and Search Console for terms you already rank for. Used together, these sources will give you thousands of keywords you wouldn’t have found elsewhere. As you find keyword ideas, the tool will automatically group them by topic, so you can analyze and target entire keyword groups instead of going through the countless terms one by one.

Keyword analysis reinvented
It will not only find thousands of keywords for you; it'll also help you pick the best ones and prioritize them for targeting. Apart from the search volume, competition, and Keyword Efficiency, It can calculate Keyword Difficulty for every term — a complex metric that takes into account all SEO strengths and weaknesses of your top 10 competitors. Picked the winners? Switch to the Keyword Map module to assign keywords and groups to land pages, quickly and easily.

Truly custom ranking reports
RankTracker's reports are 100% customizable, white-label, and designed to look fab across devices. Sharing them with clients is super easy: a click of a button will upload your report to the cloud and instantly give you a shareable link. Looking for a way to automate reporting completely? Set up a scheduled task, and the Tracker will build reports on autopilot and deliver them to clients on your schedule, as a direct link or attachment, in a plain text or custom HTML email.

Note: In the demo version, the save function is disabled and cannot load projects. Requires Java Runtime Environment.

Also Available: Download Rank Tracker for Mac